Online Ad︰由傳統轉到數碼營銷常犯哪些錯誤？

近年傳統廣告表現下降，因此不少品牌都把預算遷移到 digital marketing 上。可是部份 marketers 錯誤把傳統營銷策略照板煮碗搬到數碼世界，導致廣告表現不如理想。讓我們分享四個常見錯誤以及應對方法給大家參考！

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