Influencer Marketing︰Affiliate Marketing 優點、缺點與挑選
Facebook、Instagram 與 Google 都在測試 affiliate marketing tools。究竟 affiliate marketing 是什麼？它有什麼優點與缺點？為什麼能提昇網站 SEO？讓我們一起探討。
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INFLUENCER & KOL MARKETING SERVICES
We Connect Brands and Influencers Together to Collaborate and Grow
Influencer marketing is a vital part of any marketing strategy today. Influencers and key opinion leaders (KOL) are highly effective in capturing the attention of their fans, building trust for your brand, creating social media worthy content and convincing fans to buy your products. However, working with influencers is more intricate than simply picking names from a top KOL list.
Adfocate is Fimmick’s influencer marketing agency. We help brands connect with the right influencers to engage with the right target market, manage influencers to ensure their work is on-brand, and amplify their impact with digital marketing ads to customers in Hong Kong and Taiwan.
Have a project in mind? Contact us now!
INFLUENCER & KOL MARKETING SERVICES THAT BUILD BRAND LOVE
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Influencer Marketing：KOL Marketing ROI 怎樣計算？
要量度 KOL campaign roi ，你會用什麼準則呢？其實不同的宣傳目標就會有不同量度的方法。讓我們推薦一些量度 KOL 表現的標準和計算方法給大家參考！
CRM︰認識五大 Moments of Truth，把握營銷關鍵時刻
在 CRM 裡，「moment of truth」是指顧客產生或改變對品牌印象的關鍵時刻。如果品牌能把握這些黃金機會樹立良好印象，就能增加顧客購買並成為忠實顧客的機會。讓我們探討這五大 moments of truth 是什麼！