2023 年 Digital Marketing 趨勢特輯︰Creator Economy 創作者經濟
社交媒體正轉移到創作者手中，creators 將主導互聯網未來的發展。究竟 creator economy 是什麼？ Creators 怎樣影響數碼營銷、社交媒體以至 influencer marketing 的發展？
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INFLUENCER & KOL MARKETING SERVICES
We Connect Brands and Influencers Together to Collaborate and Grow
Influencer marketing is a vital part of any marketing strategy today. Influencers and key opinion leaders (KOL) are highly effective in capturing the attention of their fans, building trust for your brand, creating social media worthy content and convincing fans to buy your products. However, working with influencers is more intricate than simply picking names from a top KOL list.
Adfocate is Fimmick’s influencer marketing agency. We help brands connect with the right influencers to engage with the right target market, manage influencers to ensure their work is on-brand, and amplify their impact with digital marketing ads to customers in Hong Kong and Taiwan.
Have a project in mind? Contact us now!
BUILD BRAND LOVE WITH INFLUENCER & KOL MARKETING
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Creators 將主導互聯網未來的發展。究竟 creator economy 是什麼？ Creators 怎樣影響數碼營銷、社交媒體以至 influencer marketing 的發展？
Influencer Marketing：KOL Marketing ROI 怎樣計算？
要量度 KOL campaign roi ，你會用什麼準則呢？其實不同的宣傳目標就會有不同量度的方法。讓我們推薦一些量度 KOL 表現的標準和計算方法給大家參考！