Google︰Google Ads Quality Score 是什麼？怎樣計算？

Google 廣告表現如何衡量？Google 為 marketers 提供了一個廣告表現診斷工具。今天讓我們一起探討 Google Ads Quality Score！

預計閱讀時間︰4 分鐘

Google 廣告表現如何衡量？怎樣的 CPC 才算高？如果廣告表現不盡如人意，應該替換廣告內容還是調整廣告設定？即使我們進行市場調查與時常留意行業 benchmark，想得到清晰明確的答案並不容易。有見及此，Google 為 marketers 提供了一個廣告表現診斷工具。今天讓我們一起探討 Google Ads Quality Score ！

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