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Assistant Digital Marketing Manager

  • Hong Kong
  • Full Employment
  • Adfocate
  • Managerial

Job Info

Adfocate (http://www.adfocate.com) originated as an influencer marketing agency and has since evolved into a comprehensive social media agency. We offer various services encompassing social media marketing and management, creative content development, KOC marketing (Key Opinion consumer marketing), affiliate marketing, brand influencer marketing, and strategic planning. Adfocate is also running an online media of Hong Kong’s largest digital platform for the young-olds (aged 50 – 64), with more than 150,000 followers on Facebook. The Facebook page provides engaging content and activities to explore ways to achieve a happy retirement and a quality of life for the audience. Our team of digital pioneers is driven by passion, intelligence, innovation, and creativity, empowering our clients to transform their digital marketing strategies.

Job Description

  • Develop influencer strategies and execute direct clients or Account servicing team on Influencers Alignment Campaigns.
  • Maintain close relationship with different parties: KOLs, micro-influencers, nano-influencers, Managers of Celebrities / KOLs, Media sales when implementing client’s Influencer alignment campaigns.
  • Evaluate the effectiveness of different influencers, advertising strategy and propose suitable influencers to potential clients. As a liaison between KOLs / Celebrities and clients, lead the teammates to operate and initiate creative influencers campaigns to engage client’s target audience.
  • Participate in Adfocate’s client events for business development.
  • Manage social media and community groups for the young-olds facebook page. Explore potential partners and business opportunities for the page.
  • Create and implement online sales strategy (including SEO, website and social media) to generate traffic and conversion. Manage blog content on the website and explore client collaborations.
  • Collaborate with team members to develop quality content (including text, visuals and videos) for product and marketing materials.


  • Bachelor Degree in Marketing, Communication, Business Administration or other related disciplines.
  • 4 years of full-time working experience in marketing or relevant fields preferred.
  • Excellent organizational, time management and communication skills
  • Self-motivated, proactive, detail-minded, and willing to learn
  • Excellent command of written and spoken English and Chinese
  • Knowledge of digital marketing software and tools preferred
  • Knowledge of Adobe Illustrator, Photoshop, and graphic design preferred

Trainings & Benefits

  • Twice a year performance review (with opportunities of career progression and salary increment)
  • On-the-job training (e.g. Google, Facebook, Programmatic ads, Web3 marketing etc.)
  • Fun info-tainment and edu-tainment learning opportunities
  • Yearly education sponsorship
  • CSR/CSV initiatives, corporate/ team building activities and entertainment allowance
  • Medical allowance, birthday leave, and examination leave
  • Five-day work week

We offer attractive remuneration package, commensurate with candidates’ qualification and experience. Interested parties, please submit your applications by filling in the form below. Only short-listed candidates will be notified for an interview.

All information received will be kept in STRICT CONFIDENCE and only for employment related purpose. For HR enquiries, please email us at [email protected].

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