50+ Digital Marketing
Hong Kong is becoming an ageing society, surpassing Japan as the region with the longest life expectancy. However, according to the research of the Consumer Council in 2018, over 70% of the senior interviewees stated that there were insufficient choices of suitable goods/services in the market to cater to their needs.
Fimmick is here to help. Our 50+ digital community is the largest young-old online community in Hong Kong. We provide engaging content and ample marketing opportunities to help you reach, engage and convert this high-potential, high-spending customers.
Have a project in mind? Get in touch now.
CONNECT WITH THE SILVER GENERATION
Content Marketing for 50+
Reach over 900,000 people aged 50 or above though our 50+ digital platform. We create specifically tailored advertorials, videos, and social media content on health, personal finance, smart living, lifestyle and more to engage and convert 50+ customers.
50+ Influencer Collaboration
Social media influencers are not limited to the young. Discover and collaborate with amazing influencers aged over 50 to engage and inspire 50+ customers.
Ecommerce Solutions
Sell your products to 50+ customers on our 50+ online shop! We provide comprehensive services such as catalogue management, fulfilment and logistics, payment gateway and more.
Offline Workshops & Events
Customers over fifty respond best to offline engagements. Build stronger relationships with 50+ customers with our customised workshops, seminars and events.
WHY CHOOSE FIMMICK
Data- and Results-Driven
We take the guesswork out of marketing. Our strategies are based on insights generated from data, resulting in effective and reliable programmes and campaigns.
Integrated & Dynamic Approach
Our integrated approach follows your customers across multiple channels and touch points to help your company achieve success.
Creative and Innovative Thinking
We are more than a digital marketing agency; we are a creative thinking company. We excel at producing exciting and ground-breaking campaigns for our clients.
Experienced Team
Our award-winning team of experts work closely with you and your team to fully understand your goals and to ensure your marketing strategy is aligned with them.